You can promote your business by creating a profile, posting engaging photos, and writing creative captions and hashtags. You can also upload content consistently and collaborate with other brands.

These can be handled by a Sydney, Online Marketing Gurus SEO company, so you won’t have to worry about it.

Instagram has plenty of users, and surely someone will find value in your business. So continue to read on and boost your business’ engagement on Instagram.

Create and Optimize Your Instagram Profile

The first step to reaching a broad audience is optimizing your Instagram business profile and improving Instagram engagement rate. Set up your business profile and ensure that it will provide a great user experience.

Make sure that these are in your account:

• Business name. Ensure that your business name is searchable and your customers can easily remember it.

• Username. Your username should be taggable and unique.

• Location. Including your location helps to boost local SEO.

• Business link. Including a clickable link will make everything easier for your potential customers.

• Clear and engaging bio. Get your target audience’s attention with a unique and interesting bio.

These are basic but essential information to keep your business up to attract new followers. Not only that, potential customers can contact you and visit your website faster,

Post Engaging Content

Instagram is a visual platform. This means if you want to attract followers and potential customers, you must put effort into the photos and graphics you upload.

Get attention by applying filters and making your products more aesthetically pleasing. Aside from posting photos, increase your engagement rate by posting Instagram stories and Instagram live.

Users love to communicate with brand owners and influencers on Instagram live. With that, you are making engaging content while building trust and connection with customers.

Again, Instagram is a creative, visual platform. So be creative and customize your profile’s content depending on your audience’s interests.

Write Creative Captions and Hashtags

Make your posts stand out with creative captions and hashtags. You can also use keywords in captions and hashtags to boost your local SEO listing.

Sometimes making sure that your content is optimized is a bit tricky. Don’t worry because you can always consult an SEO company to help you.

Users love posts that they can share on their Instagram stories. So use that to your leverage! In addition to that, make sure that your captions are relatable and sharable.

Consistently Upload Content

Connect with your followers as often as you can. If you can post daily content, great! But if not, use Instagram stories, Instagram Live, and Instagram reels instead.

Users love to know what’s going on with their favourite brand. So let the business owner go on Instagram live and chat with followers.

You can also promote a new product.

Remember that keeping a solid connection with followers is always a great marketing strategy.

Collaborate With Other Brands

Sometimes it does not matter how great your products are. If nobody knows about it or if people don’t trust your brand, no one will buy them.

That’s where collaboration and influencer marketing come in. Let your brand be known and expand your market by collaborating with brands and influencers.

The Bottom Line

Setting up social media platforms to promote your business is an effective marketing strategy. And Instagram is a great social platform start in.

Consult a Sydney SEO company now and increase your business profile’s followers on Instagram.

The post 5 Ways To Promote Your Business Using Instagram appeared first on WP Pluginsify.

Apart from deepening the topic of building a website, an important goal is to answer the question – when to invest in positioning? When is it too soon, and when is it definitely too late? Here are some valuable insights!

When You’re Choosing a Perfect Domain

This is a good time to start working on your WordPress SEO services and hiring a professional agency. Why?

Because the domain is worth verifying before registration – wrongly selected, it can later be a barrier in the campaign and generally work to your disadvantage.

You should check the history of a given domain with various tools from which you will find out what was on a given page before. Maybe there was some illegal activity there, and for this reason, it is worth giving up the domain?

When You’re Building a New Website

Before creating a website, an SEO agency will usually pay attention to several important elements as part of the support.

• Firstly we have the structure of the website. Remember that the website’s design should be clear. You should clearly define what services you offer, to whom, and their price. Establishing your offer will allow specialists to recommend the preparation of appropriate thematic subpages. This way, a potential recipient can quickly determine whether you meet their requirements.
• Secondly, it will determine the titles and headings on individual subpages, as well as their URLs. These are essential Google ranking factors, so their values ​​should not be coincidental. Determining them at the initial stage of building a website will save you from having to prepare redirects and fixes.
• The menu is no less important – both the top and bottom in the footer, and sometimes also breadcrumbs. While creating new subpages or cosmetic changes in the content does not require complicated webmaster knowledge, footer modifications are not easy for everyone.

• Content is king – that is, convincing content. Not everyone has the time and talent to prepare captivating advertising texts. Content marketing is, therefore, useful. Perhaps, however, it is worth 4. preparing SEO-friendly texts from the beginning, rather than paying twice. Even if you don’t have a website, the agency will prepare a content strategy. It will indicate keywords and recommend their appropriate placement.

When Your Website Doesn’t Generate Traffic

You didn’t set up your website so that it wouldn’t bring benefits. Your goal is customer acquisition, and for that, you need some marketing activities.

SEO is one type of advertising characterized by a high level of conversion, but achieving this requires creating an appropriate website that can sell and then – promotion.

Thanks to SEO, your website will not only exist – it will start to be visited by internet users, and then it will also be able to be a source of customers.

First, its visibility in Google will increase, in the next stage, there will be a noticeable increase in organic traffic, and then – the number of buyers of products or services will increase.

The post When Should You Start SEO Activities? appeared first on WP Pluginsify.

The good news is that there’s a surefire way to nail SEO with your blog posts, and it all comes down to using a few specific tactics. In this article, you’ll discover several tips that’ll help you write SEO-friendly blog posts every time.

1. Research Your Keywords

Firstly to create a successful SEO post, you have to find and research the right keywords. This means finding keywords that have low competition but high search volume. You can use tools like Google AdWords Keyword Planner and Google Trends to help you with this process.

2. Structure Your Post for SEO

After you’ve chosen the right keywords, you should structure your post in a way that will help you rank higher in search engine results. This means using those keywords throughout your post and in the title and meta description.

3. Write Engaging Content

While optimizing your post for SEO is essential, it’s even more important to write engaging content that people want to read. However, this means writing in a way that captures attention right from the start, along with using persuasive language and avoiding fluff.

4. Use LSI Keywords

LSI keywords are synonyms or related words for your core search terms. Using these keywords in your content can help you rank for more long-tail search terms, resulting in more traffic and conversions.

5. Optimize Your Images

Images are a vital part of any blog post, and they also play a role in SEO. When uploading images to your blog, include keywords in the filename, alt text, and any descriptions you provide. You can also use images to tell a story throughout your post for an added benefit.

6. Link Out to Relevant Content

Linking out to related content can help your readers get more value from their reading experience. Still, it’s also vital for SEO purposes because it helps increase the perceived authority of your content, too.

7. Use Keyword-Rich URLs

When you use keywords in your URLs, they tend to get picked up by search engines much more quickly than URLs with gibberish or non-contextual words included. So it’s essential to have the main keywords for each post in the URL.

8. Add Social Sharing Buttons

Social media is a great way to get your content in front of new audiences, and adding social sharing buttons to your blog posts can help you achieve this goal. This will make it easy for your readers to share your content on their favorite social media platforms.

9. Monitor Your Results

The only way to truly know how effective your blog posts are from an SEO perspective is to monitor their performance. Tools like Google Analytics, Moz, and Google Search Console can help you with this process.

10. Optimize for Mobile Users

There’s a good chance that a significant amount of your traffic comes from mobile users, so optimizing your blog posts for these users is essential. This means using a responsive design, ensuring your content is easy to read on mobile devices, and using large fonts and buttons.

11. Write Longer Content

Long-form content seems to be the trend these days, but it’s also very effective from an SEO perspective. When you create lengthy posts optimized for SEO, you can increase your chances of ranking higher in search results pages.

12. Add Videos

Videos are also another excellent way to engage your readers and keep them on your site for more extended periods. And since videos also have a positive impact on SEO, it’s a good idea to add them to as many of your blog posts as possible.

13. Use Guest Posting Opportunities

Guest posting can be a great way to get your name and content in front of new audiences, and you can use guest blog posting service to do it. And when you do guest posts for other blogs, make sure you include links back to your blog or website.

The post The SEO Copywriting Formula: 13 Tips For Creating Killer Blog Posts appeared first on WP Pluginsify.

1. Educational Content

Education-based gateways will become increasingly prevalent as the days go by. Due to the pandemic, people have become acclimated to an e-learning environment and increased their daily screen time. With this, brands will create webinar- and course-based communities that can help you gain followers online.

2. Influencer-Based

In 2021, influencer-based advertising became increasingly common. Pandemic has generated a plethora of influencers as well as creative and engaging content ideas. They’ll almost certainly spend in growing their number of followers, subscriptions, and visibility in 2021.

3. Mini-Videos

Video material that lasts 30 seconds to one minute will be the most popular in 2021. YouTube clips, Instagram reels, and Tik-Tok content have become entertainment for many people, thus making these an excellent opportunity for brands.

4. Youtube Ads

Aside from performing live streams and generated content, Youtube ads are an added opportunity for brands and influencers to expand their audience and earn money at the same time. Also, if your brand has a Youtube channel, maximize this chance by understanding Youtube’s requirements for ads and monetization.

5. Audiovisual Content

Audiovisual material is gaining momentum on text every day. According to several surveys, Internet users will watch about 90 minutes of video each day by 2021. Further, this information should motivate you to begin creating audiovisual material. Set aside a portion of your marketing budget to produce this sort of content.

Also, aside from learning the basic knowledge in promoting your business, you can partner with a top marketing agency to guide you in implementing these trends.

6. SEO

Every digital marketing plan should include search engine optimization (SEO). In its most basic form, SEO is the act of applying particular strategies, both on and off-page, to boost a website’s search engine ranking for specified keywords and key phrases.

7. User-Generated Content

Technological developments have dramatically enhanced the simplicity with which users may create content and the capacity to reply, answer, and engage with consumers. Promoting user-generated content (UGC) and audience involvement across all accessible platforms is a free approach to giving your business transparency, which may lead to a trustworthy reputation from the consumer’s perspective.

8. Social Media Advertising

One of the most significant advantages of social media advertising is the opportunity to see a constant return on investment in sales from the very first day of a campaign. However,  other digital marketing tactics will typically take longer to see any significant effects, and they might be pricey. The accessibility and reactivity of social media outlets, on the other hand, is what makes them such a successful type of advertising.

Conclusion

In recent years, the options for digital marketing techniques have significantly increased, defining an exciting future for the marketing environment. Also, user-generated content and high-quality video materials incorporated with traditional SEO approaches will always benefit businesses in expanding their target market and building their reputation as a brand.

The post Grow Your Business With These Digital Marketing Trends appeared first on WP Pluginsify.

You used high-quality images, and your messages are spot on. You even used the best flyer maker around.

And then what?

How often you send out your flyers is just as important as coming up with the most effective design. To help you with that, here are six tips to help you nail flyer distribution.

1. Know the Proper Distribution Method

In general, there are four ways to distribute flyers these days. You can hang them in public areas, or you can directly hand them to people.

If you have the means, you can also do door-to-door flyer distribution. Otherwise, leave a good stack of business flyers in high-traffic areas.

Using this scattershot approach, you can expect to see more return should you use a higher volume. Just make sure that you focus your effort on areas where your target audience is located.

2. Know How Many Flyers to Order

Ideally, without considering any other marketing materials, the average response rate for flyers is between 1% to 5%.

Look at it this way:

If you have 1000 flyers for distribution, you can expect to have 10 to 50 responses.

Also, this means that if you need to have 1000 people attending your event, you need to be ready to distribute around 20,000 flyers.

Take note that the number is still dependent on a variety of factors. Your design, the season, location, and targeted audience can alter the number of responses you get from your flyers.

Once you have your flyers, it’s essential to understand how many mail carriers can deliver in an hour.

On average, a mail carrier can distribute around 70 to 100 flyers through letterboxes per hour. If you hand them out in the streets, it’s possible to hit 150 per hour. Take note that the number will depend on how busy the area is.

3. Consider Your Target Area

Ideally, you should be distributing your flyers in high-traffic areas. You’ll get an idea of where those areas are by researching where your target audience frequents.

For example, if your business will be offering some incentive or discount, you can hand out your flyers at the point of purchase.

If possible, invest in an outdoor flyer dispenser tray. Also, this will allow people to take a flyer from your business even if you’re closed. Or they’re even just passing by the area.

In case you’re about to launch your business in a new location, you can work on targeting potential loyal customers. For example, if you are launching a landscaping business, find people you know will be interested in getting their yards fixed.

If you are running a local business, find specific areas where you know people will benefit from your products or services. You can do this by choosing particular neighborhoods, zip codes, or streets.

4. Focus on Your Audience

To succeed in your distribution strategy, you need to consider handing out flyers to the right people. However, this doesn’t only increase your conversion rate but saves money, too.

Distributing flyers to random people who have nothing to do with your business is like throwing your brochures in the trash.

5. Know the Right Time to Distribute Your Flyers

If you plan to distribute your flyers in public, make sure you don’t do it when streets are likely to be empty. You can pinpoint the exact time it’s likely to happen. You can do that by estimating when most people aren’t likely to go to work.

Use those days to rest and continue distributing your flyers during the weekend. People are likely to be out on the streets to shop and relax on these days.

It’s also a good idea to rest on Fridays.

During this day, people are likely to receive most of their mail and letters through their doors. If you send your flyer at the same time, you’ll just likely deal with the extra competition, making your flyers’ message a lot less effective. It’s best if your brochure arrives on its own.

The key to making your distribution project successful is distributing them when there are many targets around. If you go out and distribute at the wrong time, you’ll likely find a few of your prospects nearby.

6. Use Social Media

Since flyers are paper, you can’t expect them to last very long. And if you hang them outside, their lifespan generally decreases with exposure to different elements.

With this, you might want to consider making a digital version of your flyer. Use it to promote your product or business on different social media platforms like Pinterest, Twitter, Instagram, or Facebook.

If you take this route, make sure not to spam anyone. When done correctly, this method will earn you tons of likes and shares.

The post 6 Tips on How Often You Should Send Out Flyers appeared first on WP Pluginsify.

But some crucial plugins are great to start with if you want to set up your site correctly.

1. WP Login LockDown

WP Login LockDown is a WordPress plugin that helps improve the security of your WordPress website by preventing brute-force login attempts. The plugin is designed to limit the number of login attempts from a specific IP address within a certain time frame, which helps to prevent hackers from gaining unauthorized access to your site by guessing login credentials. In addition, WP Login LockDown can also block IP addresses that repeatedly fail to log in, further enhancing the security of your website. The plugin is highly customizable and easy to use, making it a popular choice among WordPress users looking to enhance the security of their sites. With WP Login LockDown, you can have peace of mind knowing that your website is protected against malicious login attempts.

2. Yoast SEO

Search engine optimization is a vital part of making a website successful. While it can be time-consuming, you can make it a little easier with a good WordPress plugin. There are multiple SEO plugins to choose from, but Yoast SEO is one of the most popular.

It allows you to easily change the meta title and description on each of your posts and pages. Yoast SEO will help you ensure that all of your sites are optimized for search engines with tools like XML sitemap creation, readability scores, and more.

3. UpdraftPlus

Backing up your website is essential if you want to protect it. When you backup your site, it means that you can save it if anything goes wrong. Backups provide a failsafe so that if you have any security issues or something fails during an update or change, you can restore your latest backup.

Even if the website host makes backups for you, it’s a good idea to use a plugin like UpdraftPlus to create your backups too. You can decide how often to have backups created automatically.

4. WooCommerce

If you’re setting up an eCommerce site, a plugin can make it a lot more straightforward. WooCommerce is one of the most popular eCommerce plugins available, helping you to convert your WordPress site into an online store.

You can customize your store in many ways using the plugin, adding as many products as you like, choosing currencies, displaying reviews, and more. This plugin gives you lots of different features in one tool, so setting up an online store is no problem at all.

5. Elementor

A visual page builder is an excellent choice of the plugin when you want to make building and updating a website simple. Dragging and dropping different elements means that people who have never designed a site before can easily do it.

Elementor is an excellent example of a page builder plugin that helps you achieve a professional web design. It’s compatible with many WordPress themes and offers a simple solution for those who might be less confident with using WordPress.

6. iThemes Security

Security is a crucial factor for any website. Good security protects your site, and it protects those who visit it too. iThemes Security is a plugin that will help you keep your site secure using various factors. It offers two-factor authentication, reCAPTCHA, password expiration, malware scanning, and more.

In total, it protects your site from attacks in more than 30 different ways. This plugin was formerly known as Better WP Security, so that you might have heard of it before.

7. Yet Another Related Posts Plugin (YARPP)

For WordPress sites based on blogging or feature a blog prominently, directing readers to related posts is an excellent way to keep them on the site for longer. Various plugins will do this for you and do it in different ways.

YARPP is a well-regarded plugin that does this job for you, displaying posts, pages, and custom post types related to a blog post. You can use a simple shortcode to insert your list of posts anywhere on your site.

8. Broken Link Checker

Broken links can pose problems for your site, affecting usability and SEO. If you don’t want people to stumble across broken links, you need to check regularly that all the links on your site still work. A plugin that does this task will save you a lot of time, and Broken Link Checker will scan your site for you to find any links that no longer work. Once you’ve seen any broken links, you can fix them and improve your site’s SEO performance.

9. WP Subscribe Pro

Keeping an email list is an essential part of marketing a website. An email subscription plugin like WP Subscribe Pro makes it easy to collect and manage emails for your email marketing.

This plugin offers various customization options, including changing colors, creating pop-ups, and deciding where to put the subscription widget on the page. You can even time your pop-up to appear at the best time so that you can secure optimal results and get more subscribers to your email list.

Conclusion

Get these crucial WordPress plugins when setting up a new website to ensure you have everything you need. The right tools will improve the functionality of the site for both users and the developer.

The post Critical WordPress Plugins That You Need to Install appeared first on WP Pluginsify.

Essentially, if you can find a way to make videos about a particular topic consistently, you can start a vlog! With so many platforms prioritizing video over text these days, now is a great time to take up vlogging, either as an individual or to advance your existing business.

Benefits of Vlogging

There are many reasons to start a vlog, including the fact that videos are 74 percent more effective at generating leads than blogs.

Here are a few other reasons to consider vlogging for your business:

• Increase traffic to your website
• Have fun and show your creativity
• Showcase a particular product or service
• Increase engagement with your audience
• Build your personal or professional brand
• Reach a wider audience beyond your written blog
• Be seen as a thought leader in your industry or niche

Starting a vlog doesn’t mean you should abandon blogging entirely. Certain types of content work better on video, while other types of content work best for text. Having a combination of videos and blogs will help boost SEO and increase organic traffic to your website.

Tools to Set Up Your Vlog

Unlike blogging, which only requires a laptop, you’ll need some additional equipment to start a vlog. Fortunately, a lot of equipment is easy to find and relatively inexpensive.

Vlogging Essentials

These are the tools you absolutely need to have on hand before you start your vlog. Without them, you physically can’t create videos to post online.

Video Camera

This is an essential tool you’ll use for your vlog. After all, you need something that will capture your video! Today’s smartphones are high-tech enough to work, at least initially. However, you’ll likely want to invest in a higher-quality camera eventually. Look for an HD recorder that can capture images at 1080p levels.

Microphone

Your voice will likely provide the narrative for your videos. So, in addition to the mic on your phone or camera, you’ll want an external microphone. Look for an anti-static microphone with built-in background filters.

High-Quality Laptop

Videos take up a lot of storage space. So, you’ll need a laptop that has enough space to render ample footage and audio files.

Video Editing Software

You’re not going to shoot the perfect video in one take. Even professionals have to go through editing! Online video editing software, like Adobe Premiere Pro, Movavi Video Editor Plus, and Final Cut Pro, let you cut your videos and add graphics, text, music, audio, and more to them. Even the most amateur videographer can produce a professional video using these tools!

Courage

It’s not as easy as it looks to get in front of a camera. You’ll need some additional courage to create a video, edit it, and publish it for the world to see. We believe in you!

Optional Vlogging Tools

Once you get the hang of vlogging, you might decide to improve your setup. Here are some optional vlogging tools that can help you get to the next level.

Green Screen

If you like adding backgrounds to your videos, consider investing in a green screen. Then, you can shoot your video before editing it with whatever background you want. You can find portable green screens for as low as $10 or more stabilized green screens for hundreds of dollars.

Professional Lighting

Your home office just isn’t set up for professional videography. Fortunately, you can buy professional lighting sets for vlogging to ensure you and your products look fabulous no matter what setup you have.

Soundproofing Materials

With professional soundproofing equipment, get rid of background noises (like the garbage truck or the neighbor’s dog). Many paid YouTubers pad their studios with soundproof foam paneling to ensure their videos have professional-level audio.

Starting a WordPress Blog

A lot of people only use YouTube to publish their videos. This strategy leaves out the potential to drive a lot of traffic directly to your WordPress website.

That’s right—you can use your blog to post blog articles as well as video content. Vlogging themes make it easy to embed videos directly into your website for a seamless viewer experience.

If you don’t have a WordPress blog yet, it’s easy to get started. If you want to take a more in-depth look at building a WordPress website, it could be worth checking out top online courses in WordPress development. Here’s what to do to get the basics out of the way.

Step 1: Pick Out a Domain Name

Your domain name is the same as your website name. Choose something that represents what type of content you will be publishing. It should be easy to remember, so people can type it into a search engine and quickly find your website. If you have a WordPress plan, you can get a domain name free for an entire year.

Step 2: Choose Your Web Hosting Provider

Every website needs a hosting web service. WordPress has several recommendations that you can use to get started.

Step 3: Pick a Theme

Your blog’s theme determines how it looks. While WordPress offers several free themes, it can be worth paying a little more to get one that’s more customized to suit your purposes. For example, some themes are more vlogger-friendly than others. Check out the themes Vlog, VideoBox, and BeTube.

Step 4: Get Started

Now you’re ready to publish your first post! WordPress is intuitive, so it should be relatively easy for you to start blogging or vlogging. Refer to your theme’s guidelines if you have any questions about publishing videos to your blog.

Step 5: Share Your Blog With the World

Once you have your blog set up and have at least one post published, it’s time to share it with the world! You can easily share your blog on all your favorite social media sites to boost traffic and engagement.

You can also host live streams, create a YouTube channel, and build a fan page on Facebook for additional promotion. Of course, the more you promote your blog and vlog, the more followers you will get.

Vlogging Ideas

You’ve set up your blog and have all your vlogging equipment. Now comes the hard part–choosing a topic to vlog about.

Here are some video ideas to get you started, based on some of the top secrets for video marketing. Remember, though, that vlogging is all about being creative and authentic. If you have a new idea for a video that you think your viewers will love, go for it! Also, be open to hearing what your viewers have to say. They might surprise you with innovative ideas for new videos.

Product Reviews

People love seeing how products work before they buy them. Create product reviews that show people the good, the bad, and the ugly sides of products in your niche so they can decide whether or not they want to buy them. If you’re an independent vlogger, this is an excellent way to build partnerships with brands so you can monetize your vlog.

Personal Experiences

Share your journey with the world, whether your blog is focused on traveling, fitness, parenting, building a business, or anything else. People follow vloggers who show their genuine selves to the camera. So be honest, be authentic, and be ready to share your personal story with your audience.

Tips and Tricks

Short videos are incredibly popular, thanks in part to TikTok’s format. Sharing quick tips and tricks for your niche can be a great way to generate consistent content without spending all your time shooting videos.

You can combine vlogging with blogging using this idea. For example, you can have a blog post on tips for landing your dream job, then create a short promo video that shares your number one tip.

Bottom Line

Vlogging is a popular way to gain an audience, get traffic to your website, and monetize your business. WordPress makes it easy to create a blog that can host videos and help you publish both written and video content to your audience.

The post How to Make a Vlog: 2021 Checklist appeared first on WP Pluginsify.

Well, there are many ways:

• You can visit third-party services like StubHub and Ticketmaster, but you might have to pay hefty commissions to these services and cut your profits.
• You can create a separate landing page with a CTA that allows your audience to purchase tickets. While this is a good approach if you are hosting a single event, it can be a menace if you want to sell multiple gigs from your website.
• You can turn to social media to sell the tickets and facilitate ticket sales on the platform to reduce friction for the customers. But as you know, social media is a competitive world, and for a newbie, it can be challenging to reach an audience instantly.

All these methods are great and have their pros and cons. But what if you add another very underrated way of selling tickets to your events? I’m talking about WooCommerce.

Ecommerce has worked wonders for many industries, and with WooCommerce, every business person wants to sell anything online. Even the tickets to your first gig. This article will share how you can use a WooCommerce store to sell the tickets to your WooCommerce store.

Why WooCommerce?

The straight answer is WooCommerce is fantastic, and it’s not me; the numbers speak so.

According to a report by BuiltWith, 4,414,537 live websites are using WooCommerce. So many sellers couldn’t go wrong in choosing a platform to run their business. But still, let’s see some factual information as to why you should WooCommerce for selling online:

1. WooCommerce Is Free

So actually, WooCommerce is a free and open-source WordPress plugin; therefore, it is accessible to anyone who owns a WordPress website.

WordPress is the most popular content management system in the platform, and it provides direct developmental support to the WooCommerce plugin.

2. Comes With Built-In eCommerce Features

WooCommerce gives you all the features required to create a full-functioning eCommerce website, therefore, saving you from all the efforts of building custom product pages.

Here are some of the promising features of WooCommerce:

• Unrestricted customization.
• It comes with a built-in blogging system.
• The product categories are easy to manage in WooCommerce.
• You can quickly know your customers’ feedback with the help of reviews and ratings.
• The product can be quickly sorted and filtered with the help of tags and attributes.
• You can make customizations according to the region you’re selling in for currency, taxes, and other details like measurement units.

3. Flexibility To Sell

WooCommerce store owners are free to sell anything and everything from their eCommerce stores. The default WooCommerce store lets you selling the following types of products:

1. Simple Product

A stand-alone physical product that might have to be shipped to your customers is known as a simple product. For selling a simple product, you have to assign a price and SKU for the product and start selling them.

Example: books

2. Grouped Product

A cluster of simple products clubbed together to form a single entity is known as a grouped product in WooCommerce. The grouped products are identified by their child products that have unique features of their own. One of the best examples for a grouped product can be a t-shirt available in muted colors.

3. Virtual Product

With WooCommerce, you can even sell non-physical entities. Unlike the simple and grouped products, there is no need to ship virtual products. For example, you can list services as a product in your store.

4. Downloadable Product

Similar to virtual products, the downloadable product need not be shipped. These products are available as a downloadable file to the customers with a specified path and URL.

5. External/Affiliate Product

Products that you are not the actual seller for comes under the external/affiliate product. The products listed on your website but the customers are directed to somewhere else for completing the checkout process fall under this category.

As you can see with WooCommerce, you can sell almost anything from an eCommerce website. However, you can extend the functionality of WooCommerce with the help of plugins and introduce a new product that you will use in the case of events. Moving forward, we’ll see how you can extend the functionality of core WooCommerce and add events as products on your WordPress site.

How to Add Events as Products to My Woocommerce Store?

Let’s begin with the most awaited part of this article and learn step-by-step how to create an event and ticketing website using WooCommerce.

Ready to sell your first gig?

Step 1: Creating a WooCommerce Store

To sell events from WooCommerce, you first need to have a WooCommerce store. Creating a WooCommerce store is very detailed, and if it is your first, you might need a WooCommerce setup tutorial.

But I’ll take you through all the necessary steps to make and the prerequisites for creating a WooCommerce store.

1. Purchase a Domain Name and Hosting Service

The very first step is to purchase a unique domain name which will be your website’s address on the internet. Then, you have to buy a hosting service that will make your website accessible to the searchers.

Instead of a standard hosting service, you can go with a WordPress hosting service provider such as Hostinger.

The advantage of a WordPress hosting service is that you get pre-installed WordPress thus, making it for you to start your website with a click.

Lastly, you’ve to invest in an SSL certificate, but you can skip this step if your hosting provider has already done it for you.

2. Installing WooCommerce

Once you finish that setting up your WordPress website, you have to install WooCommerce. It is similar to installing any other plugin in your WordPress environment.

Just trace the following steps:

• On your WordPress dashboard, press on the Plugins → Adds new from the side menus.
• In the search bar, type WooCommerce and from the search results, press on the install button beside the WooCommerce plugin.
• Once you’ve installed WooCommerce, activate it and move forward with other procedures.

3. Configuring Essential Settings

Once you activate WooCommerce, it will ask you to fill in some vital information for starting selling online.

These configurations include:

• Store location, currency, and product type.
• Next, you’ve to choose a payment method. If your payment method is not available, you can skip this step and add a payment method later.
• After choosing a payment method, WooCommerce will ask you to select a shipping method.
• Lastly, the setup wizard will ask you to install some recommended services. If you want any assistance, you can install them or skip this step too.

As I’ve said earlier, the features have to be extended to add a product type that is not available in the stock WooCommerce. Once you have installed WooCommerce and do all the necessary steps, you must add products. In this case, those are events. Let’s see how.

Step 2: Installing Event Tickets Manager for WooCommerce

By default, WooCommerce does not have a feature to add events as products. But we can always turn to plugins for achieving our plugins. So after installing WooCommerce, the next step is to install a plugin called Event Tickets Manager For WooCommerce.

You have to use the same process to install the which you used to install WooCommerce, or you can directly visit WordPress.org, download the plugin and activate it.

Wasn’t it simple?

Installing his plugin will open your routes for selling events from a WooCommerce store. Therefore, our next step is to add your gig for selling the tickets online.

Step 3: Adding Events to Your WooCommerce Store

Like any other product, you have to add events as products if you want to sell them. Trace the following steps to add events on your WooCommerce store:

• Visit the Products → Add New page to upload your first gig.
• Upon visiting the page, scroll down to the product data box section.
• You’ve to select Events as product type from the drop-down menu.
• Finally, you have to start filling in the required details.

The event-based products require the vendors to fill in some essential details before your gig goes live. These events include:

1. Price

The vendor has to enter the price of the tickets for your gig. You’ll find two fields in the pricing section: Regular price and Sale price; if the tickets are at a discount, you’ve to enter expenses in both these fields. You can leave the Sale price field empty if there is no discount available.

By clicking on the Schedule button below, you can fix the start and end date of the sale. This lets you build a sense of urgency among your customers.

2. Date and Time

Select the Events tab in the product box, and you’ll find some vital information to be filled in, such as the start and end date along with the timings of the event.

The vendor has to enter the date and time of the gig for the audience.

3. Location

If you’re inviting people to an event, you cannot keep the location hidden. Therefore, the Event Tickets manager asks the vendor to enter the location of an event. The merchant has to enter the exact locational address, and the plugin will automatically generate the longitude and latitude related to the location.

You can also show the gig’s location on the product page by clicking on the checkbox beside “Display event on google map.” The plugin offers integration with Google Maps that lets the merchants show the live location of the event through a widget.

Step 4: Configuring the Ticket Settings

When customers visit your store and book a seat at your gig, they receive the tickets in an email. The WooCommerce plugin has some settings that you have to configure to ensure the guests receive correct emails.

The Event Tickets Manager lets you modify the subject and body of the emails sent to the customers whenever they purchase your WooCommerce store. Customers can find the ticket settings on the MakeWebBetter → Event Tickets Manager For WooCommerce page, and finally, click on the Ticket Setting tab.

Under the ticket settings tab, you’ll find the options to:

• Edit the subject line of emails and automatically send it when a customer purchases a ticket.
• You’ll also find an editor that lets you edit the content of the email’s body. Thus, letting you make personalized content in a breeze.
• Also, you have an option that allows the merchants to upload an image used as a logo for an email template.

Once you’ve configured the emails, don’t forget to save the settings.

Step 5: Show Live Location of Your Gig

I love Event Tickets Manager For WooCommerce and show the live location of gigs. We don’t want our attendees to get lost or face any problem finding the event’s exact location. Therefore, the plugin has a feature that shows the live location of your gigs on the product pages.

This WooCommerce event management system offers integration with Google. The merchant has to generate an API key and later update the key on the MakeWebBetter → Event Tickets Manager For WooCommerce → Integrations page.

Once you’ve entered the API key, visit the page product editing page and enter the location using the steps mentioned above in Step 3.

Consequently, you’ll see the live location of your gigs on the product page within a widget.

Step 6: Managing the Ticket Stocks

If you are aware of WooCommerce inventory management, you’ll know that the eCommerce platform provides an option for every product to enter the stock quantity.

In this case, the stock quantity defines the number of seats that are available for your event. You can also set the threshold for low stock and take advantage of the feeling of urgency to sell your tickets.

For a quick overview of all things, you may look at the plugin documentation and follow all the steps easily.

Let the Party Begin!

So this is all how you can sell your first gig with WooCommerce. Wasn’t it easy?

The Event Tickets Manager For WooCommerce is an extension that has it all. From selling the tickets to your audience to managing the sales in your store. Indeed it is a complete event management solution that automates most of your marketing efforts and lets you focus on the big day.

This WooCommerce extension simplifies the highly complex task of event management and lets you coordinate and plan all the details. I hope this article was helpful and gave you an idea of using an overrated platform to sell a very underrated product with eCommerce power.

Don’t forget to invite us to your first gig!

Author bio-  Himanshu Rauthan is an entrepreneur, Co-Founder at MakeWebBetter, BotMyWork, and the Director of CEDCOSS Technologies. He has worn many hats in his career – programmer, researcher, writer, and strategist. As a result, he has a unique ability to manage multi-disciplinary projects and navigate complex challenges. He is passionate about building and scaling eCommerce development.

Email address linked with Gravatar account- himanshurauthan@cedcoss.com

Twitter profile URL

LinkedIn profile URL

The post How to Sell Tickets to Your First Gig With WooCommerce? appeared first on WP Pluginsify.

With the development of technology, the number of possibilities to use everything around us is more significant. But only a small number of ideas go through the process of development.

However, when we start thinking about doing something, the idea itself is always the first step. But ideation is the whole process around it. It is a process of generating and combining many ideas and choosing the best solutions for them.

Also, even though this is the first step, it is one of the essential steps in business development and startups. If the team has a good approach to ideas and originality, their startup will succeed and become a reality is higher.

Luckily, innovative people already developed many tools that might help new businesses in their development stages. That sounds amazing. Right?

Many startup ideation tools help entrepreneurs for different startup segments. So, today we will show you few incredible tools that can help you bring your ideas to reality. Ready? Let’s get started.

1. Squadhelp

When you get the first idea for a specific business, it is crucial to find the right name. The name for a company should be suggestive, innovative, unique, but also catchy. Squadhelp is a great tool that offers many services, and helping the user find the perfect name is just one of them.

Squadhelp launched in 2011, and so far, they have supported over 14000 companies to develop their brand. Their team of many creative experts offers you consulting services for different types of products.

The entrepreneur launches a contest to find the name that suits his startup the best. If this process seems long and unnecessary for your startup, Squadhelp has a solution for that too. This tool offers a long list of pre-made names available immediately. Incredible right?

Squadhelp has a pricing list based on the number of services. The basic package in a contest starts with $299.

2. Viima

Viima is an ideation management software that offers a great way of collecting and managing ideas. This tool is a web innovation platform for a team of people. It helps them to gather ideas, refine and develop the best of given ones.

Also, it offers many different tools for prioritizing ideas and selecting the best suited for further process and progress. Viima also offers tracking tools that will help analyze the entire innovation process. Also, to check and eliminate possible obstacles.

With Viima process of idea development becomes more manageable, leaving more time and energy for other innovations to create. Viima launched in 2013, and it was a choice of more than 10 000 companies already.

This tool has three different packages of their services that you can check out and find the one that suits you. The basic package is free, which is a great choice to start with it. This package offers basic features, and it gives a sense of how this platform might help you with the startup.

However, other packages are paid based on the selected segments and the number of users as well. Further, besides the web platform, you can have your Viima in your pocket. Yes, you have read that correctly. Mobile applications are available in the stores and app markets.

3. MindMeister

When the idea comes to your mind, it is essential to know what to do next. Mind mapping is precisely that: writing down, playing with the central idea, dividing it into subtopics. Further, getting more ideas out of that until you reach the final and sharp innovation.

However, instead of using paper and pen, many digital tools can easily track the routes of minds of every team member. As well as provide you a faster process of realization of these ideas.

MindMeister is one of the best tools for that. It was developed in 2007 as one of the first online mind mapping tools. It tracks ideas, builds professional maps, quickly changes and reorganizes your thoughts, and links everything together.

Besides playing with ideas, it offers project planning features and makes the presentation of the final project. Its integration with MeisterTask is another tremendous advantage. It allows its users to translate given ideas into tasks and follow processes.

MindMeister offers several different plans with plenty of professional features. To start with, you can choose a free program, and if you like the tool after testing it, you can always upgrade it based on your desires.

4. SessionLab

SessionLab is also one of the excellent ideation tools for a new business and already established large companies. It is a library for ideation and innovation. This tool offers new and unique techniques. SessionLab helps teams to manage their ideas, material, and knowledge they have.

Team members interact and share ideas and activities over the SessionLab platform. The platform leads team members to notice the advantages and strong points of specific ideas quickly. Having the platform provides them to know where to start with the development process efficiently.

SessionLab also offers to break content and tasks into small parts and helps with creating prototypes and plans of their project. One of its main jobs is to organize projects and workshops of a working team easily.

SessionLab was established in 2013, and it has over 90 000 facilitators already. Their team developed several different plans for different user needs. The basic program for this tool is free, but it offers limited options and session plans. However, other schemes offer different possible features. Prices for other programs depend on the number of team members and selected features.

Conclusion

The ideas for a new business are everywhere, but the hard part is to know what to do with them to turn the idea into a reality. Many different ideation and management tools are developed to help teams on their startup journey. These four listed ideation tools are carefully selected to keep the process as simple as possible and keep enthusiasm and energy on the highest level.

The startup journey might have many ups and downs. People might be overwhelmed and confused with the process of translating the concept into a product and a business. However, these tools guarantee that team members will have fun throughout the whole process.

The post The Best Startup Ideation Tools: Create a Unique Brand Without Much Effort appeared first on WP Pluginsify.

Sitting up in your chair yet? Hopefully so. These are some scary UX truths that all SaaS business owners need to be aware of when prioritizing the build and optimization of their website. It’s an essential conversion tool that can be the make or break of your business.

Yet, it’s not all doom and gloom. In this short article, we’ll talk you through five tools you can use to lead your website to success. By the end of this piece, you’ll have five extra tools in your UX toolkit that you can rely on time and time again.

Oh, and we’ve peppered this article with a few examples of fantastic websites to inspire your creative process along the way.

Good luck!

5 tools for a successful website

Despite how great these tools are, there’s still a lot of time and talent you’ll need to put into building a website that converts. Before you begin to onboard any of the tools we list below, make sure you’ve got the people power on hand to help you bring your project to life.

1. Slite: the communication tool for remote teams

Slite is a great tool to get you started on your website creation journey. The knowledge base software can help you to get things organized, track projects, and ensure everyone is on the same page.

Remote teams use Slite for various templates to help keep all of their projects documented. See this example statement of work template as an idea for the type of templates your team can create to keep this website project on track.

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1,000s of remote teams are already using Slite, including Airbnb, WeTransfer, and Spotify. What’s more, it’s not a tool that’s limited to your internal staff members. You’ll be able to share appropriate resources with external stakeholders like contractors (developers and engineers) to make sure the entire website project team is in the loop—regardless of if they’re a temporary hire or not.

2. Maze: the rapid remote testing tool

As your website project evolves, so will your ideas and ideations of the perfect website. Or, if you’re in the optimizing stage—releasing new features—this could be a great tool for you.

Maze allows users to test everything from website prototypes to website copy rapidly and gathers quantitative or qualitative user feedback for your project.

Our opening statistics are a harsh reminder of the importance of good user experience design. So, don’t leave it down to your gut feelings.

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User experience is crucial to brand reputation, acquisition, and sales, and launching a website or feature that’s not ready or the best it can be is a dangerous game. Don’t leave things up to chance and get feedback from real ICPs before you put anything to the market.

Airbnb is a great example of a brand’s website that has been through rounds of testing. It’s left them with an end result that’s accessible, talks to its users, and is a joy to use. Booking is notoriously painful; however, Airbnb has managed to rewrite how we book and those feelings attached to the process.

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3. The Free Website Guys: for website building

Not so much a tool, but a service that could do wonders for your website build. The Free Website Guys jump-start new businesses for free. Yes, it sounds too good to be true, and many have thought that. However, it’s a legit business and a very intriguing business model.

Rated higher than Wix and Squarespace, The Free Website Guys help small businesses succeed by building a professional, sleek website that you can choose from a template.

From there, they’ll guide you through every step of the way as they explain the ins and outs of what they’re doing, so by the time you’re ready to have your website back in your hands, you have a good knowledge of what and how you can adapt to your needs.

Take a look at some of their work, read the reviews, and if you’re just starting up, they could accept your application.

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4. Ahrefs: for SEO ranking and more traffic

We all know the value SEO can bring to a website. Especially when 68% of online experiences start with a search engine and close to 93% of website traffic comes from Google. Your website optimization project must put SEO front and center.

Ahrefs is the perfect tool to help you get this done. Their all-in-one SEO toolkit provides a wealth of educational material, an engaged and passionate SEO community and can help you achieve wonders when it comes to ranking.

Neil Patel is clearly someone who is paying attention to SEO and using it to their advantage. Patel manages to rank on the first page of Google for just about anything relevant to their business. Take a look at this example below.

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You’ll be able to do things like optimize your website, analyze your competitors, study keywords, content ideas, and track your ranking progress.

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Of course, if you want to really get deep into SEO, it’s recommended you go with an SEO agency. However, for starting, Ahrefs is a fantastic springboard into the SEO world.

5. Hotjar: for understanding how users experience your website

Last but certainly not least on our list for a successful website project is Hotjar. Maybe you’ve heard of this useful tool; maybe you haven’t—not to worry, we’ll cover it all now.

Hotjar gives you website interaction insights you can actually use to tweak and optimize your site.

Where it differs from traditional website analytics tools is its qualitative feedback. It can be (pretty) overwhelming when you’re trying to understand how people are finding your site. Web analytics tools tend to give you never-ending excel sheets showing bounce rates, clickthrough rates, as well as exits, and all of these numbers and percentages are daunting.

We’re not all built for spreadsheets!

Hotjar presents this data to you in a much more digestible way, allowing other teams in your business to capitalize on the information as well.

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What’s more, the Hotjar tool allows you to provide quick polls and surveys for your users. So if your numbers are raising a red flag, you can take your research a level deeper and introduce qualitative data to truly understand why people are leaving a page or not converting.

Hotjar is a must-have tool for anyone looking to optimize their website.

6. WooCommerce Table Rate Shipping and WooCommerce Order Export: for turning your website into a proper store

Nowadays, many people decide to turn their site into a store using WooCommerce. This comes as no surprise as the eCommerce industry only continues to bloom. But, to have a successful eCommerce site, proper plugins are necessary. Here are our favorites:

WooCommerce Table Rate Shipping

Manual shipping cost calculations are prone to errors. That is why people resort to plugins such as WooCommerce Table Rate Shipping. Using this plugin’s features you can determine shipping based on weight, item quantity, destination, cart total, and so on.

The plugin also gives you the ability to create advanced shipping rules, use shipping classes and unique shipping method names, hide shipping methods, force the usage of shipping methods, and import/export them as well.

Creating a shipping rate plan that fits your business is very easy with this plugin. Plus, it even allows you to create shipping rules which are only applied to logged-in users.

WooCommerce Order Export

Are you still exporting WooCommerce orders manually? If the answer is yes, we have a treat for you. The WooCommerce Order Export plugin enables you to export order data quickly, automatically, and even on a schedule.

You can export all the data that you need in the form of CSV reports sent to your inbox or through FTP. The columns in the reports can be reordered and sophisticated filters applied.

What’s more, this plugin has a smart feature that remembers which orders have already been exported.

Lastly, if you have the need to copy exports between stores, that is also possible.

Wrapping it all up

With that, we’ll close out the best tools and investment web design companies to succeed in your website project. These tools tell a story in themselves that’s valuable if you’ve clocked on to it already. You can’t go full steam ahead into a build without doing a few things first.

1. Project planning and website prototype testing are essential chapters in your website build if you hope to achieve a great end result.
2. For the website build itself, it’s okay to ask for help! You don’t have to take this project on in-house if you don’t have the bandwidth or knowledge to do so.
3. Lastly, once your website is finished, think again. Websites are in a constant state of optimization if you want them to perform at their best. So, when you think you’ve got a final product, consider where you can optimize it to provide an even better and smoother experience for website visitors.

If you think we’ve missed a critical tool for a successful website project, let us know in the comments below.

Good luck with your project. Hopefully, the tools we’ve mentioned here can help you to make data-driven decisions and continue to steer your business towards a greater ROI.

Author Bio

Ray Slater Berry is the content lead at Skale. He has been working in social media, content marketing, and SEO for nine years. He specializes in the tech, innovation, design, and product sectors. He is also a published psychological thriller author with his first novel, Golden Boy.

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