In the past 3 years, YouTube has become the most visited website with around one billion monthly visitors. Vlogging has also become a big thing in the past few years. It has allowed content creators to show their followers what their day looks like, what they use, and what products they recommend.

Today, creating content is much easier than it used to be. Editing software solutions are now available to everyone, some even free, and some at a really high price. The trick is to know which one will be the best for you.

In this article, we hope to help you in your search for a good tool to create/edit your videos, by presenting a few of our choices.

BIGVU

BIGVU is a mobile app that allows small content creators to shoot, edit, and post videos. You can choose the type of content you would like to create; marketing videos, news, vlogs, tutorials, and much more.

It has many great features that allow you to create content with ease. From the drag-and-drop functionality, customization, transitions, to its simplicity of posting your videos to other social media platforms.

The best thing about this tool is how simple it is to use, which means that you do not need a whole lot of knowledge in editing.

When it comes to pricing it has three plans, all with different limitations. But the cool thing is that with each plan you have all the possible features. The ‘’Single’’ plan allows 5 users and 10 devices ($69), ‘’Double’’ allows 10 users and 20 devices ($138), and ‘’Multiple’’ allows 20 users and 40 devices ($207). To see how great this tool actually is you can check out the many positive reviews left by its users.

WeVideo

WeVideo represents an easy-to-use video editing and sharing tool, perfectly made for schools and businesses. Its best feature is the support of all types of content formats, not only videos but also pictures and audio.

This tool was purposely made for making video editing as easy as possible. And some of its additional features include text editing, green screen, slow motion, and many more.

Along with a free trial, it has 3 plans. The first is the ‘’Power’’ plan, which costs $9,99. The second is the ‘’Unlimited’’ plan, which costs $15,99. And the third is the ‘’Business’’ plan with a price of $39,99.

Lumen5

Lumen5 represents another great video editing tool. Some of its best features include video personalization, a big media library that allows you to insert all types of media, music, photos, or even other videos.

Just like BIGVU, this tool offers three different plans. ‘’Starter’’ with 10 videos per month which costs $19. ‘’Premium’’ with 15 videos per month which costs $59. And ‘’Business’’, which is the most popular plan with 20 videos per month for $149.

VideoStudio

This is another affordable tool with some useful features, but it does have some cons. For example, the interface alone feels old, it is only Windows-supported, and it has limited flexibility of timeline tracks.

Still, it is fair to mention all the good things this tool offers. Firstly, it is really easy to use, which means you can find your way around it even if you are a beginner, and it is able to upload videos to other social media platforms.

VideoStudio is available in a Pro version for the price of $79,99 with an upgrade of $59,99. And the Ultimate version which costs $99,99 with an upgrade of $79,99.

Filmora

Wondershare’s Filmora is another awesome tool for video editing. This tool allows you to create incredible-looking videos without much effort, knowledge, and experience.

It allows you to create and edit videos with a resolution up to 4K, insert special effects into videos, remove unwanted background music, and do much more.

When it comes to pricing it offers many plans in different price ranges. You can choose what type of content you would like to use Filmora for and then the plan that best suits you. You can find all of the pricing plans and features listed on their website.

Clipchamp

Another innovative free online video editor is Clipchamp, a platform where anyone can make professional videos with no-watermark from within the Google Chrome web browser.

It’s so simple-just drag and drop your files, crop and edit with text, transitions, and music, and export within minutes with this editor. If you’re looking for a webcam recorder and screen recorder, Clipchamp can do that too for free.

It’s particularly popular with social media content creators, marketers, and small businesses because of its wide range of creative and engaging templates. These templates are pre-designed by professionals, making the video-making process fast and ensuring all videos are engaging and effective.

Explore their flexible pricing plans if you want to upgrade and export videos in 1080p.

Adobe Premiere Elements

Another great tool to help people gain some experience and knowledge in the video editing business.

This might not be as simple as the tools mentioned above, but with this tool, you get more complex and professional video editing features.

Some of its best features include the improvement of low-light videos, GIF creation, and the possibility of uploading to YouTube, Vimeo, or other social media platforms. Plus, with its Guided Edits feature, you can create amazing-looking time-lapses and much more.

When it comes to pricing, Adobe Premiere Elements offers a one-time payment plan which costs $99,99.

Promo

Promo.com’s online video editor comes complete with easy-to-use features, on-the-spot branding for your videos, and a massive online media library powered by Getty Images and iStock so you never ever run out of content.
Promo video maker offers a free trial that allows you to create a video by uploading your own footage, using Promo.com’s free standard media, or combining the two. Free users will be able to access all of Promo’s video tools and music collections. They will have a Promo watermark and can be shared only via a link.

Conclusion

If you are a content creator or simply enjoy video editing, you should really consider using the tools listed above. Take everything into consideration; the price, the features, your level of knowledge, and other people’s reviews.

The video editing business keeps growing every single day and there is so much competition out there. That is why you want to create content that will stand out and attract as many people as possible.

Would you like more advice on excellent video editors to create the most eye-catching content? In that case, I suggest you take a look at Movavi Video Editor, Lumen5, Pinnacle Studio, Nero Video or VSDC Free Video Editor.

We hope you find this article helpful and you consider using one of our choices when working on your future videos.

The post Top Video Creation Tools for Producing the Most Eye-Catching Content appeared first on WP Pluginsify.

The platform is ideal for using innovative strategies for popularizing the venture. One such tactic is using explainer videos which as the name clearly suggests, describe the working or features of the offered product or service.

A few major benefits of explainer videos for better SEO of WordPress interfaces are being presented here.

1. Helpful in Increasing the Conversion Rate

The motive of any marketing campaign is to generate a better conversion rate for the enterprise and explainer videos can be extremely valuable in achieving the objective. The tremendous power of visuals can be easily harnessed in such content to encourage a viewer to use the product.

It is essential that a suitable call to action is included in the video. So that the prospective client can be persuaded to subscribe or buy.

A short clip with a description of the commodity and its useful features along with the procedure and payment options for buying it on the landing page of a website will always be a much more potent tool than any other conventional strategy of converting readers into customers.

2. Effectively Communicate the Objective of the Product

Explainer videos provide a much more effective channel than text for communicating the objective of the product or service. A text-based content can be misunderstood or be difficult to comprehend besides being unsuitable for the limited attention span of most internet users.

A well-shot video describing the functioning or useful features can be easily understood by anyone. As it is always easier to learn something by watching a demonstration rather than reading about it.

Such content will be immensely helpful for the business by explaining to the potential customer how the commodity or service being offered. Can be useful for them and is a better choice than other available options.

3. Explainer Videos Help Improve Search Rankings

Every business owner wants his/ her virtual interface to be visible to the maximum number of the target audience and the website must have a high ranking in search engine results for this to happen. All major search engines like Google have started displaying not just text. But mixed media like images and videos on the first results page.

This makes it ideal to have an explainer video with an optimized title and full description containing appropriate keywords. Which is easily discoverable by search engines. This will help in getting ahead of your competitors in not only Google searches. But also on other popular platforms like video sharing websites like YouTube which also have a large user base.

4. Easier to Share Than Other Content

The chances of people sharing a video are greater than any other content like text. This easily shareable quality of visual content makes it essential for businesses to invest in creating them. These clips can be uploaded to your website. Apart from video sharing sites where people who like them can share their URLs with their friends on the network.

While written material like blogs and infographics are valuable for effectual SEO of any interface, a well thought out and brief clip explaining usage or features of a product has the potential to be seen multiple times on multiple avenues and therefore help in the same process by directing traffic to your website.

5. Enables Increased Traffic to the Website

One of the biggest benefits of explainer videos for SEO is the positive effect visual clips can have on the traffic to a website. A creatively produced clip which not only educates about a commodity or service but also entertains has the potential to become popular and shareable in a short span of time or in popular language, can go viral immediately.

This will result in growing numbers of visitors to the website which will be helpful in improving the conversion rate also. Once the majority of the potential customers are aware of the virtual presence of the enterprise. It becomes easier to communicate with them and target them in a planned manner.

6. Ideal for Building a Brand

The success of an enterprise depends on the uniqueness of the product being offered apart from the manner that information about it is being conveyed to the target audience. An explainer video is a very powerful channel for communicating the marketing strategy to the customers and building a brand.

The visual nature of the medium helps in embedding in the minds of the prospective clients. The images and color schemes associated with a brand, which helps in increasing its recall value. It gives a face to the brand which the audience can not only identify but also connect with.

7. Useful In Engaging Customers

The capability of a website to keep its guests engaged for a longer period of time is one of the factors that makes it perform better than its rivals. Videos can be easily used to increase the engagement of customers- both potential as well as existing, with the enterprise.

Creating explanatory clips that also have some useful information will be helpful in keeping a client interested in the platform. He/ she will visit the website again in future in search of similar content.

Conclusion

In addition to the advantages of better sales and successful brand promotion that such clips provide to an owner. These above-mentioned benefits of explainer videos for SEO of a website make it essential for entrepreneurs to invest in creating and using them for growing their business.

The post 7 Benefits of Explainer Videos for Better SEO of WordPress Websites appeared first on WP Pluginsify.

When you search “how to be a successful blogger” on Google, you will get about a thousand different articles talking about SEO and the importance of great content.

When most people think of content, they think of written content like articles and blog posts. What most of us forget is that even videos and images are content. In fact, visual content is some of the most shared content on the Internet.

Over on Facebook, about 8 billion videos were watched on an average day in 2016.

Similarly, another study reported that infographics are the most shared form of content on social media, 3x more than any other content type. At a time when we are consuming more content than ever before, putting across your message in an engaging and quick manner has become the need of the hour.

Since our brain processes visual content faster than written content, making use of videos and images on your blog has almost become mandatory for success.

Not to forget, visual content is even advantageous from the SEO point-of-view- search results containing videos are not only displayed at the top of the SERP. But these results also have a 41% higher click-through rate!

If you are a budding blogger, visual content is going to play a crucial role in your journey to success. In this guide, you will learn everything there is to know about adding visual content to your WordPress blog.

Adding Images to Your WordPress Blog

Adding images to a WordPress blog post is a relatively straightforward process:

– Determine where in your post would you like to insert the image. Place your cursor at that point and click on the “Add Media” button above the post editor toolbar.

– A box will appear on your screen, this is your Media Box. To upload an image, click on the “Select Files” button, choose the image you would like to upload and click “Open”.

– Once the upload is complete, the image will be displayed in your Media Box or library. When you select the image, you will be able to change the title, caption, alt text, and description of the image on the right side of the box.

– Next, while the image is still selected, click the “Insert Into Post” button.

– Once the image is added to the post, you can make further edits directly. When you click on the image within the post, you will see two options appear at the top of the image. When you click on the box on the left, another box containing editing options will appear. Here, you can resize the image, change the link attached to the image.

Uploading Several Images

Uploading a single image is a pretty straightforward task. However, when you have a website with hundreds of pages and (hopefully) even more images to deal with, things start getting a little tricky. Moreover, not all of us are Photoshop professionals and require simpler tools to work on edits.

For this reason, it is advisable to make use of plugins while dealing with images in WordPress. For instance. DigiWidgets enables you to make basic edits to your images and even keeps a history for when you want to revert back to an older version.

Similarly, another plugin called the Post Thumbnail Editor does exactly what the name suggests. It’s quite a handy tool when it comes to making sure your thumbnails look perfect.

By now, you should fully understand how images can be added to your WordPress posts. Next, let’s talk about videos.

Adding Videos to A WordPress Post

Not too long ago, uploading a video to your WordPress blog was a challenging task. Format incompatibility and server issues were common roadblocks that the platform has now overcome in their latest updates.

Uploading a video to a WordPress post has now become relatively easier, and can be done in several ways. Here, we list the two most convenient ways to upload a video to your WordPress blog:

WordPress Embeds

If the video you wish to include is already present on the World Wide Web, WordPress Embeds is possibly the easiest way to include them in your posts. All you need to do is copy the URL of the video and paste it wherever you intend for the video to appear within your content. The video will automatically be included as playable media within the post.

This method works with videos on all major platforms such as YouTube, Vimeo, WordPress.tv, and SlideShare, among numerous others.

Note: The above-mentioned method will only work flawlessly if you have the latest update of WordPress. Many websites don’t work with the older version and may result in faulty uploads with broken links which can be extremely frustrating to your audiences.

Plugins

If your objective is to upload multiple videos and/or create multiple playlists, making use of plugins is the easiest way forward.

Editors that are picky about video player design and want to put a substantial focus on their video content are advised to go for premium options such as the VideoPress. Since the plugin for specifically designed for the WordPress platform. It offers a variety of convenient features such as drag-and-drop upload and advanced privacy controls among many others.

On the other hand, if videos are going to be a once-in-a-while affair for you. There are a few free options available online. While plugins like the Cool Video Gallery may not offer advanced options like their premium counterparts. They are still loaded with useful features that allow you to upload and attach videos from other websites.

Our example, Cool Video Gallery supports most video formats and makes managing, uploading, and deleting videos easier.

Uploading Videos Directly To WordPress

If you are thinking of uploading your videos directly, it might not be the best idea. While doing so is again a pretty straightforward process, most WordPress sites are hosted on shared servers which may crash the day your website starts attracting a lot of traffic.

Conclusion

Uploading videos to WordPress may have been a challenge in the past. But thanks to updates and plugins, editors can now take complete advantage of visual media without any hassle.

How do you plan to use visual content on your blog?

The post Editor’s Guide to Adding Images and Videos On Your WordPress Blog appeared first on WP Pluginsify.

The issue is that becoming famous in this digital era has turned very difficult; the odds of becoming popular are low because of the competition that grows day by day on the internet.

Nearly a billion video material uploads on different social media platforms each day.

It implies the possibility that if you make a video and want it to become viral. The perspective can be small, or the chances might be slim for you to get your viral video. Don’t forget to use an online video trimmer to make your videos even better.

There is hope, if you know the right tricks and tactics to apply, only then you can influence your video to go amazingly popular and viral on social media!

Now the question is, what tactic are we talking about here, the points that can make your video to turn into a web sensation?

The Ways to Optimize Your Video

The use of SEO!

Many of the people on YouTube make their vlog only for a leisure activity, like for fun. They are not even experts; that’s why they don’t have the insights, and their web-based promoting is somewhat constrained.

They don’t even know what value SEO carries.

That is precisely where you can have a plus point of making your video viral. Understanding how search engine optimization (SEO) works can quickly increase your possibility of becoming a web sensation.

Many animation services companies use the SEO approach daily to improve their video rank. Thus, by using the SEO approach, you can surely get more views on your video, making it becoming viral in no time!

The Title and Description of Your Video

If you add appropriate keywords in your video title or even description, you can get your video result on the top of any search engine. You need to understand your content precisely and use proper keywords.

You need to know and use the keywords that are looked and search mostly by the users. Only after the understanding and right choice of keyword will you have the capacity to increase your user to take an interest in your video.

The Right Tags for Your Video

If you know how to utilize the correct label or video tags, then you can have a much favorable position of your video over the other contenders. The trick is that you can set up to 500-characters, which has SEO friendly keywords, in your video tag. So, make a point to pick the best keywords, the taglines that are incredibly mainstream right now!

Online Promotion of Your Video

Multi-Cross-stages or platforms are extraordinary compared to other approaches to get any viewer to develop an interest in your video. If you put up your video on web-based networking media like Facebook, Instagram, Twitter, you will get quick outcomes.

Also, you have to make sure that not just one. But to use all the social media platforms to upload your video. Your video can effectively go viral!

Back-Linking For Your Video

If you want to use the SEO at its peak, then you have to understand and get some backlinks for your video. Back-Linking is considered one of the main features of SEO. It helps you to get the intense positioning of the search engine result.

So, if you want your video to become viral on social media or the search engine, you need to build backlinks. Keeping in mind that not only the numbers of backlinks you have but also that is a quality link as well.

Apart from SEO, there are other points that you can consider to focus, for example:

Getting the Attention of Different Influencers

An influencer is a person on the internet who assesses any specific topic. This can get many large or small groups to take an interest in your video.

So, if you want to boost up your video presence and make a viral video, you can try to connect with any influencer on different platforms. That opinion or message from the influencer can get your video more views. Any discussion that you get from an influencer about your video can help you spread the word and hence becoming famous.

This approach can create a substantial impact on your video, which can guarantee that right person. For example, the blog proprietors and editors of dominant sites will be discussing your video. It will be more than enough to grab the attention of the users and audience on the internet.

Last but Not Least, Content Is the King of Your Video

You can have different tools through which you can try to make your video look excellent. You can even spend much time and money on advancing your video; however, without good content, you will get no more than 200 views. If you want to have guaranteed that your video would wind up viral. You need to focus and invest in your content.

When you consider every contingency, beginning from the point of video making. To write a script and the finalization, the result becomes the best.

However, if your video’s subject isn’t drifting or the content is boring. The odds are that relatively very few people will take an interest in your video.

Good content means excellent communication and hence, a unique way to get your viral video.

At the End

Make sure your video looks nice, don’t go overdramatic. Just make sure your video has a dynamic look and have your viewer’s attention. Also, make sure to contribute and focus well on the video-editing work.

If you have an informative video, and if you apply the mentioned points. You will surely have your video go viral and become famous!

Would you like more advice on excellent video editors to create a viral video effortlessly? In that case, I suggest you take a look at FlexClip online video editor. It is a free online editing platform, which can be used to create personalized movies, following the registration of an account.

FlexClip offers all the main video editing tools, including trimming video clips, adding music, inserting subtitles, recording a voice-over, and performing other activities directly from the browsers.

The post How to Create a Viral Video for Social Media? appeared first on WP Pluginsify.

Optimizing your web design for video content can help it have a bigger impact. Which is why you should try to:

Place Videos Prominently Above the Fold

In most cases when video content is published on a webpage, it is meant to be the center of attention. Which is why placing it prominently above the fold and right below the headline is best. By making them one of the first things viewers see. It is likely to increase the effectiveness of the video.

If your web design is responsive, you should try to make sure that videos are placed prominently above the fold on smaller screens too.

Pad the Video with White Space to Make It Look Less Cluttered

Because videos are ‘busy’ and have lots of movement. They can easily make a webpage look cluttered and crowded. Especially if placed directly onto a busy background. To avoid that you should try to pad your video with some white space so that it doesn’t look as cluttered.

Padding a video with white space will also help to set it apart from other elements, and help give it more prominence. After all, you don’t want your video to have to compete with other elements for attention or have viewers easily distracted by them.

Digital design companies can optimize web design for video content by ensuring seamless integration of video elements within the site’s layout enhancing user engagement through responsive video player design, and delivering a superior video-watching experience.

Use Other Elements as an Alternative to Watching the Video

Not all of your website’s visitors will want to watch video content, and you should cater to that. Adding other elements that provide an alternative can help in that regard – and one of the most popular ways to do so is to include a transcript in a collapsible element right below the video.

Not only will this improve the user experience by giving visitors an alternative, but it is also a good SEO practice. After all search engines aren’t able to ‘watch’ videos for themselves, and so the transcript can help to provide information about its content.

If you optimize your web design in the ways listed above, it should maximize the effectiveness of the video content that you publish. But before that can happen you first need to be able to create interesting and engaging videos. Which is where Movavi Video Editor can help. It is a user-friendly video editor that you can use to compile videos and make sure that they look great.

Not only will Movavi Video Editor let you create videos from the raw footage that you record. But it will allow you to create video from photos by compiling them into a slideshow. By adding your photos to the software you can arrange them in any way you see fit. Forming up the structure of your video. After that, you can use its features to include background music. Add a voiceover, insert animated transitions, and other audiovisual elements to give it the punch it needs.

Some of the other features in Movavi Video Editor will enable you to merge videos together. Trim out unwanted parts. Enhance the video quality, apply filters or special effects. Fix any issues, insert captions, and more. With all of these tools at your fingertips, creating engaging video content should be a piece of cake. Armed with that content, you can then focus on optimizing your web design so that you’re able to really tap into the potential of video content.

The post 3 Easy Ways to Optimize Web Design for Video Content appeared first on WP Pluginsify.