However, it is not enough just to offer customers the option of ordering products from the webshop. It is necessary to create an overall shopping experience that will keep your customers and encourage them to repeat the purchase and return.

The most basic method is to invest in a hosting platform. And there is nothing better than finding multiple high-quality options combined all in one place, right?

One thing that sets WPMU DEV’s hosting platform apart is that as well as having all the hosting features you’d expect – it also comes built-in with 7 pro-WP plugins – covering performance, security, backups, and more. Get 20% off any of their plans.

Optimize Your Website

You must do some things to optimize your eCommerce for a key position in sales operations. A well-optimized and well-designed eCommerce will maintain a stable global position. It can harm your point of sale status.

The main thing you will want is the data when people search for a product on the web; yours is one of the first to be found on the site. Ranking high on the Google search engine results page is one indication that you are on the right track.

As a result, having keywords and good product descriptions is essential. It is good to have complete and optimized descriptions of your products as possible. When creating a webshop, it is vital to consider that navigation follows the logical sequence of product searches.

Also, this is how you will directly influence the improvement of the user experience during the purchase process.

Improve the Overall Shopping Experience

Customers’ satisfaction should always be your priority. The first impression is the most important. Improving it can be done in many ways. You can add website features like a shopping cart that make the shopping process way quicker. Adding approximate delivery dates and optimizing the buying process is what will make your customers come back.

You should provide your customers with information such as which items they have added to the cart recently, quantities, and total prices. The visitor must be able to see the selected products at all times and have the option to complete the purchase. Allow them to enter payment and delivery information.

There are numerous plugins and tools available to help you improve the shopping experience on your eCommerce site. Great ways to make the eCommerce user experience excellent are adding a chatbox, shipping details, product description, etc.

Know Finance and Logistics

When it comes to finances and logistics, you need to know about some things. There is always a specific knowledge that directly affects the work and that you have to consider. Therefore, you must learn about them. For example, you need to ensure that your business will survive in the financial field.

You must understand financial concepts to make decisions, avoid risky situations, and lead the company to success. Also, you must ensure that the investments you make will pay off and generate revenue for your business.

Be Creative and Innovative

This is possibly the most crucial aspect of your job as an eCommerce store owner and one of the professional skills you should value the most.

Furthermore, this will set you apart from the competition and attract customers. Therefore, it is said that a professional must have a creative mind, be very careful and passionate about challenges, propose ideas, and have a completely different vision from others.

In the sense of seeing views that others have not thought about. The market is constantly changing, and you need to stay up to date at all times.

Update Your Social Networks and Email

To sell, you need to reach as large an audience as possible. So updating and maintaining interaction with customers via social media is a great idea. Your social media should be the best showcase of your eCommerce store. It has the power to attract customers to your website and make them purchase the products or services you are offering.

If you manage to get the user’s email address after requesting it, there is a high probability that the user will become a customer. Using email marketing, you can offer new products, provide subscribers with discounts and thus direct them to purchase.

You can use the “Pop-up” method, but we genuinely don’t recommend using it frequently because website visitors often find it intrusive. It is critical to test the ways to see how likely visitors will reject it or find it too aggressive.

Conclusion

It is crucial to test and try out new ideas that can influence the user experience. By using proven practices and asking experts’ opinions, you can contribute to the creation of a quality eCommerce online shop.

The post 5 Ways to Improve Your eCommerce User Experience (UX) in 2022 appeared first on WP Pluginsify.

As a matter of fact, it is said that UX/UI design services can help you create a user interface with a clever design and a good choice of UX tools can noticeably contribute to your website’s conversion rates.

Having that in mind, this article was written to help you select the proper UX tools for any stage of UX testing. However, there is no need to rush; in this article, we will explain everything you need to know, starting with what UX actually is.

What Is UX?

UX, in the most literal sense, is an abbreviation of the phrase user experience. It includes every interaction people have with either a company or a product. The ultimate goal of UX is to ensure that every user has the most enjoyable experience possible on, for example, a website by prioritizing a user-friendly design approach.

It is of utmost importance that UX designers understand and fulfill the expectations of users. That is why they have learned how to efficiently and successfully create systems to close the gap between the user and the product itself. Their goal is to make every part of the user experience feel like a well-thought-out step. For that reason, UX designers have to consider every single aspect ranging from the appearance of a product to its packaging and delivery.

4 Stages of UX Design

It is important to highlight that there are 4 stages of UX design: research, wireframing, prototyping, and evaluating. Hence, different tools are used at different stages of design.

However, UX design is not to be confused with UI design, or in other words, user interface design. The main focus of UI design is on the appearance and functionality of a product, whereas the focal point of UX design is the user’s journey from start to finish.

Now that we’ve explained what UX actually is and why there is a need to use more UX tools, here are the top 7 UX tools currently available on the market.

List of the Best UX Tools

1. Balsamiq

If you are a beginner, Balsamiq is surely the right tool for you. It is an amazing, easy-to-use wireframing tool, perfect for those who haven’t had any experience with UX wireframe or UX mockup tools yet. This drag-and-drop tool lets you create quick low-fidelity designs.

Balsamiq’s display of elements is unusual because it provides you with a rather cartoonish style, which in turn takes the complexity out of the design itself. Therefore, it lets you focus more on the actual placement of elements.

Another great feature that Balasamiq provides is an excellent built-in UI component library for your wireframes. Using it, you will, without a doubt, create some effective and interesting user interfaces in no time.

2. Sketch

Sketch is a great UX design prototyping tool. This tool provides you with a variety of element-based digital designs in a time-efficient manner. With its clean and user-friendly interface, you will have the ability to create stunning mockups.

Sketch is also vector-based, resulting in great scaling of your prototypes. The downside of this platform, however, would be that it is only designed for macOS.

3. Figma

An amazing option if you need a collaborative UX prototyping tool is definitely Figma. This great time-saving tool also has a low learning curve. One of its best features must be the fact that it allows you to co-edit with your colleague designers in real-time because of its easy sharing options. In addition, this user-friendly tool has a pleasant interface. This makes it easier to insert not only elements but also animations and code, resulting in the creation of high-fidelity prototypes.

With Figma, you will see impeccable results in no time. Unlike Sketch, Figma is compatible with both Windows and macOS. It even has a mobile app option so that you can mirror prototypes more easily.

4. UserTesting

As its name implies, this amazing tool is used for user testing. Many UX designers, however, use it for validation in the early stages of research. This tool allows you to efficiently test your design by finding suitable candidates and enabling you to communicate with them.

UserTesting provides you with real-time feedback from real users who can engage with your work. It yields very useful and valuable feedback, enabling you to make minimal changes, which will, in turn, shape your success later on.

5. Overflow

Overflow is a platform designed to help you not only map out the flowchart of your product but also keep track of it. This is a user flow creating solution, which has the ability to easily integrate with both Sketch and Figma.

With Overflow, you will be able to add device skins, rearrange them the way you think is best, as well as connect them.

6. UserGuiding

UserGuiding is a user onboarding tool, which does not require any knowledge of coding. This non-technical tool assists you in designing interactive guides and is a great way to save a lot of time and energy for other stages of UX design.

UserGuiding also delivers amazing, extensive analytics, which makes tracking the actions on your website simpler. This enables you to direct your visitors towards actions needed for achieving your desired goal.

UserGuiding is an excellent and inexpensive tool, which you can use for boosting product adoption.

7. Google Analytics

This brilliant data analytics tool created by Google will help you to easily track your website data. It will provide you with an overview of who visited your website, what actions were taken on your website, which interactions occurred, as well as insightful, dynamic eCommerce data metrics.

Google Analytics allows you to track your data in real-time. With it, you will be able to create customized goals, various dashboards, along with reports that will be of use to either you or your colleagues at a later time.

Because Google Analytics is a part of the Google platform, it ensures fairly easy integration with numerous other tools that you certainly use, like Google Ads and Google Cloud Platform.

Conclusion

UX tools are to be used as a time-saving design method and as a valuable and creative way to obtain insights. Listed were some great tools that will be of good use to you if you are trying to ensure the best experience possible for your users. Your goal should be to find a way to improve your users’ experience on your website to have better results later on. However, nothing comes overnight. Therefore, you must be patient and persistent, and the results will show.

Do you already use any of the tools mentioned above? If so, which UX tools are your favorite? Comment on this post!

The post Best UX Tools: 7 Tools to Make Your Life Easier in 2021 appeared first on WP Pluginsify.