International marketing can also be applied at the local level because its application does not require the physical movement of products and services beyond the borders of the national market. However, in the current development phase of international marketing, global marketing, in principle, does not have a national market because its field of activity is global, on the world market as a whole.

What is an international marketing manager, and what are his responsibilities?

A marketing manager is a person who performs a wide range of activities so that a product or service has a good resonance in the minds of consumers. The ultimate goal is an increase in sales and a good image of the product/service.

He plans, directs, and coordinates the marketing (price, distribution, and promotion) of the product or service. Marketing managers can specialize in various fields: in pharmacy, medicine, construction, technology, and tourism… so a good knowledge of the products and/or services of the company they work for is essential.

When it comes to international marketing, the manager does roughly all of this work plus some extra. The International marketing manager must plan all the strategies for the best possible promotion of products or services at the international level. This means that they have to perform statistical analysis of trends to determine the resources, target group, and locations for a promotion. In addition, international marketing managers must have leadership and communication skills at a high level.

Responsibilities:

• Determining marketing objectives
• Implementation of marketing plans and programs
• Research, analysis, and monitoring of financial, technological, and demographic factors that affect market opportunities
• Planning and monitoring of advertising and promotions
• Communication with external propaganda agencies, authors, and artists
• Making recommendations regarding the price formation strategy
• Implementation of effective control of marketing results
• Assessment of market reaction to propaganda programs and product packaging and composition
• Recommending and proposing changes
• Preparation and submission of reports on marketing activities

International marketing manager salary

As with any job, people are usually most interested in the salary of an international marketing manager. When it comes to the USA – the average salary is around 99,600 dollars per year.

Those International marketing managers on the lower lists earn approximately $70,000/year. The top international marketing managers can earn as much as $140,000/year. In the USA, the location has a lot of influence on the earnings of this business. Thus, international marketing managers in New York, San Francisco, New Jersey, and California are considered to earn the best.

Where to find a job as an international marketing manager?

We all know that finding a job is not an easy process. Who is at work as an international marketing manager? If you do not know companies or agencies where you could apply for this position, you can find many sites on the Internet that will show you current open positions.

Why is the job of a marketing manager important?

For all of us as consumers to become aware that a product, service, or idea will solve one of our problems, there needs to be someone who will market it. A marketing manager builds that awareness by developing and implementing marketing strategies to meet consumer needs — and maximize profits.

They manage internal teams, create (or oversee) promotional messages and products, and work to publish or distribute them to the public through traditional and digital media. Depending on the size of the company, they may be one of many marketing managers, specializing in a group of products or services, or a specific area of execution.

Final Words

A reputable scientific study from Great Britain, which was engaged in researching the current marketing industry during 2021, came up with results that indicate that marketing has a greater strategic role in the organization than in the past. Another important finding from this study is that marketing managers and experts have recognized that the job of marketing is more valued today.

The post What does an international marketing manager do? appeared first on WP Pluginsify.

What is an international marketing manager, and what are his responsibilities?

A marketing manager is a person who performs a wide range of activities so that a product or service has a good resonance in the minds of consumers. The ultimate goal is an increase in sales and a good image of the product/service. He plans, directs, and coordinates the marketing (price, distribution, and promotion) of the product or service. Marketing managers can specialize in various fields: in pharmacy, medicine, construction, technology, and tourism… so a good knowledge of the products and/or services of the company they work for is essential.

When it comes to international marketing, the manager does roughly all of this work plus some extra. The International marketing group manager must plan all the strategies for the best possible promotion of products or services at the international level. This means that they have to perform statistical analysis of trends to determine the resources, target group, and locations for a promotion. In addition, international marketing managers must have leadership and communication skills at a high level.

Responsibilities:

• Determining marketing objectives
• Implementation of marketing plans and programs
• Research, analysis, and monitoring of financial, technological, and demographic factors that affect market opportunities
• Planning and monitoring of advertising and promotions
• Communication with external propaganda agencies, authors, and artists
• Making recommendations regarding the price formation strategy
• Implementation of effective control of marketing results
• Assessment of market reaction to propaganda programs and product packaging and composition
• Recommending and proposing changes
• Preparation and submission of reports on marketing activities

International marketing manager salary

As with any job, people are usually most interested in the international marketing manager salary. When it comes to the USA – the average salary is around 99,600 dollars per year. Those International marketing managers on the lower lists earn approximately $70,000/year. The top international marketing managers can earn as much as $140,000/year. In the USA, the location has a lot of influence on the earnings of this business. Thus, international marketing managers in New York, San Francisco, New Jersey, and California are considered to earn the best.

Where to find international marketing jobs?

We all know that finding a job is not an easy process. Who is at work as an international marketing manager? If you do not know companies or agencies where you could apply for this position, you can find many sites on the Internet that will show you current international marketing jobs offers.

Why is the job of a marketing manager important?

For all of us as consumers to become aware that a product, service, or idea will solve one of our problems, there needs to be someone who will market it. A marketing manager builds that awareness by developing and implementing marketing strategies to meet consumer needs — and maximize profits.

They manage internal teams, create (or oversee) promotional messages and products, and work to publish or distribute them to the public through traditional and digital media. Depending on the size of the company, they may be one of many marketing managers, specializing in a group of products or services, or a specific area of execution.

Final Words

A reputable scientific study from Great Britain, which was engaged in researching the current marketing industry during 2021, came up with results that indicate that marketing has a greater strategic role in the organization than in the past. Another important finding from this study is that marketing managers and experts have recognized that the job of marketing is more valued today.

The post What Does an International Marketing Manager Do appeared first on WP Pluginsify.

Finding a good real estate agent takes some time and research. A high-quality real estate agent will be well-informed about the property and will present the property well. Also, they will design a meaningful and detailed promotion plan and offers to exist clients. A good agent will know to whom to present the property at the first meeting. When the time comes for negotiations and the sale, he will ensure that the entire process is as peaceful and stable as possible for both parties.

If you are a real estate agent, we will introduce you to a couple of technologies you should work on to increase your success. As a bonus, we will include some tools that will significantly contribute to that.

Customer Relationship Management

CRM is an amalgam of strategy and technology to build and improve business relationships. The goals of the CRM system are threefold – to acquire and nurture potential clients, increase sales conversion and boost customer satisfaction and retention. CRM is a must-have for every real estate agent. This tool can be helpful in many segments of your business. So, you can be better organized, track real estate, improve your relationship with clients, and see more offers and ads.

Today, the market for CRM tools is enormous. The crucial thing is to put your requirements and wishes first when choosing a tool. But as a suggestion from us, you have the Wise Agent tool.

Social Media Marketing

Social media is becoming an increasingly used tool for business promotion. Even large companies increasingly use social media to place the best possible image of their business and attract as many potential clients as possible. This type of marketing is essential for real estate agents. So, this way, you can present your work, post offers, and ads, and reach many potential clients. Today, the Internet is a crucial tool that has become part of everyday life. News spreads faster online than through a sign you will place in front of a property. If you want to improve your marketing and become more recognizable, start with social media. We believe that no person does not have an account on at least one social channel.

A tool that can help you is Hootsuite. Of course, there are more good tools of this type on the market. If you want to organize and post on social media uncomplicated, Hootsuite will make it possible for you.

Design an amazing website

For any business, a website can be the key to success. However, a website is not easy to run. There are details you need to pay attention to keep visitors coming back. Starting from website design and maintenance to SEO ranking. What that all means, you will have to research for yourself. Many people are doing this job these days, so you can easily hire someone to build and manage your website.

On the other hand, many simple and flexible tools on the market will help you be your master. However, you decide, you need to know one thing. Your site must be secure for visitors. No one likes sites that can steal data, so you can get WP Force SSL to secure your SSL certificate. While maintaining the site, create a notification page for your visitors. That will make them come back to your website again. WP Maintenance can help you with this.

Augmented Reality Apps

This technology is expected to grow in the software field thanks to its integration and overlap with other technologies used in a wide range of manufacturing activities. Many innovative projects have proven that augmented reality has strong commercial potential in the future. Companies are increasingly using augmented reality to improve production or other technological processes. This technology could be helpful for real estate agents who keep up with the trends. Thus, you can show clients presentations of how the house or interior could look with changes or renovation. As we know, people are more attracted by visual appearance, which captures their attention. Maybe this could be a jackpot for your business.

Final Words

You had the opportunity to see a couple of essential segments that are important for the success of any real estate agent. If you haven’t already, it’s time to focus on those segments. They can significantly increase your productivity and, thus, your income. It will also help you reach more potential clients.

The post Essential Tech that Real Estate Agents Should Use in 2023 appeared first on WP Pluginsify.

As a result, many tools have been developed that enable more accessible, better, and more successful quality management. In the simplest terms, the focus is not on product delivery but on customer satisfaction. When companies realized their primary goal was a satisfied customer, they improved their customer support services. Quality management has improved both of these segments to keep everyone happy.

We have compiled a list of the six best quality management tools. Let’s take a look.

Control Chart

Control charts are suitable for evaluating the stability of a process. They serve to study the variation of the average, range, and standard deviation for a controlled sample. Each control chart is graphically represented as a diagram. Only you can see when corrective measures are needed and whether there has been an improvement in some observed time interval.

The production of control charts is based on statistics and is used either for the diagnosis of process stability, for process control, or confirmation. The process takes place in the required conditions. Control charts are good to use for the early detection of errors.

Pareto Chart

A Pareto chart is a chart in which the analyzed data is a bar chart from top to bottom according to its priority. It is also called a closed curve or A-B-C distribution. What enables us is to know the order of importance of the variables included in the research. Pareto analysis helps us determine what to focus on and what is worth spending energy and time on. In other words, we get the maximum return from the targeted minimum investment.

The key word here is targeted because if that requirement is not met, there will be no maximum return either. What we invest in doesn’t matter because the return depends solely on that – unless we invest in everything.

Histogram

Let us define this term if you haven’t heard of a histogram before. Namely, a histogram is a graph frequently and widely used in statistics. These charts visually interpret numerical data by indicating the number of data points within a range of values. This range of values is called a class or container. The frequency of data falling into each class is shown using a bar. The higher the level width, the higher the frequency of data in that bin.

Scatter Diagram

A scatter plot is a function of one variable against another. One variable is called the independent variable. This is usually shown on the horizontal axis (bottom). The second variable is called the dependent variable. This is shown on the vertical (side) axis. Scatter plots are used to assess cause-and-effect relationships. The assumption is that the independent variable causes the dependent variable to change. It is crucial to pay special attention to the analysis of the scatter diagram.

Stratification

The quality of delivery can be affected by many different factors. If we divide these factors into separate groups, we use stratification. We share all the data we have. Thus, we will get different patterns of factors that influence the quality of product delivery. Stratification is otherwise widely applicable when it comes to data analysis. This is considered to be one of the best tools for quality assurance.

Ishikawa Diagram – Fishbone Diagram

A fishbone is a tool that helps us identify, classify and present the possible causes of a problem. It graphically shows the relationship between a consequence and the factors that influence it that lead to it. It is precisely because of this graphic representation that it is called the fishbone, and you will meet it under the name Ishikawa (supposedly invented by Kaoru Ishikawa, a Japanese quality expert) or, quite officially – a Diagram of the pattern and consequences.

Final Words

Constant improvement of all processes is a mirror of quality management. In addition, there is additional regular monitoring, looking for defects, etc. We have listed some of the best and essential tools for quality management. However, if you want to be an expert in this field – you must have a certificate. It is evident why.

The examination process itself is not simple, especially the analysis process. You don’t want to miss something or not pay enough attention to a problem. However, in addition to being an expert, you can always do the additional analysis yourself.

The post 6 Best Quality Management Tools for Process Improvement – Essential Components of Every Winning Process appeared first on WP Pluginsify.

By automating the system of e-mail messages/SMS, Facebook, and Google ads, you can individually address each customer, which is predetermined by the system. E-mail automation implies the creation of an automated script based on the customer’s purchase cycle and the business (sales) goals. Automation refers to the performance of some actions based on a given pre-set scenario and the current mood of a potential customer.

And now when we have mentioned all this, it is time to look at the list of the best e-mail automation software you might find helpful.

1. Spylead

You have undoubtedly encountered countless times that you cannot find someone’s email address, have many daily responsibilities and do not want to browse the Internet for hours to find it or accumulate subscriptions. Besides, it is time-consuming; also, and it is not a cost-effective process. If this has happened to you, keep reading because we have found the ideal tool for you.

With this tool, there is no need to get into such situations anymore because, with the help of Spylead, you can find anyone’s email and extract data from LinkedIn, Google maps, SERP, and many other platforms.

Spylead offers up to 99.9% accuracy, so you don’t have to worry about whether data are accurate or reliable. Also, it will make the process of email automation simple and efficient.

In addition, Spylead will allow you to check emails, and you can select emails by various filters, such as first name, last name, email, and similar. You do not have to do any additional subscription required, so this seems like a cost-effective solution.

2. LiveAgent

LiveAgent is a help desk software that collects user inquiries from multiple channels (e-mail, live chat, phone, forums, Facebook, Instagram, Viber, Twitter, etc.). Moreover, it generates comprehensive reports, so your managers can spot any problems in time and simply. In addition, it automates daily customer support tasks for improved efficiency.

The system includes a call center, ticketing, knowledge base, forum, user portal, live chat, and more. LiveAgent has a great feature: it offers more than 180 integrations to make the most information available from one interface. For example, you can integrate ActiveCampaign or Clickfunnels. Both of these e-mail automation integrations can improve conversions in the long run.

3. Moosend

Moosend is a holistic e-mail platform that will allow you to take your marketing to the next level. This software has absorbing and powerful automation features that will make your customers get feedback in seconds.

Moosend has a drag-and-drop tool. That tool makes it simple to automate workflows and e-mail transactions. It also has ready-made recipes. Moosend integrates with many other platforms, such as Woocommerce. It’s a great thing to improve productivity and is a top option for keeping track of your customers.

Moosend has gained popularity because it is fast and easy to use. Additional automation tools that Moosend has will make things even more uncomplicated. Also, using this software, users can design e-mails according to their preferences.

4. Constant Contact

Constant Contact is software that serves to establish e-mail marketing services. It has handy extensions for digital marketing, social media, and an event management tool. If you have ever heard of CRM, this software can offer you the best CRM solutions. And best of all, you have it all on one platform.

E-mail automation is simple and has many options to make it easier. You can set up triggered e-mail series. You should know that there are some limitations to more complex automated sequences.

5. Hubspot

You have probably heard about Hubspot before. If marketing and CRM tools are essential to you, then Hubspot is indispensable. Many users have been giving their trust in this software for years, which is one of the best solutions for creating potential customers.

Regarding e-mail automation, Hubspot does not have as many options and features as other software. However, everything Hubspot offers is not to be dismissed. Many sales and marketing teams have expressed satisfaction with using Hubspot. It is possible to build automated workflows or schedule follow-up tasks.

6. ActiveCampaign

ActiveCampaign is software that excels in marketing automation. If you want to increase productivity and sales – you have found your ideal solution. ActiveCampaign can be used by shops, companies, professionals, or complete amateurs. But one thing is the same; everyone will get advanced marketing solutions to increase conversion rates.

Also, you will improve relationships with current clients and have the opportunity to get a lot of new clients.

7. Sendinblue

As we know, clients come first, so their relationship must be at the highest possible level. Sendinblue will enable you to do this because you get the opportunity to manage communication with clients in one place.

Sendinblue has e-mail automation, SMS, and the best CRM solutions. There are no arrangements for more complex automated sequences, and Sendinblue also has tools to grow your e-mail list.

8. Omnisend

Omnisend is a platform with which you can build a multi-channel experience. This means that a combination of multiple channels is allowed, for example, e-mail and SMS. It has pre-built workflows for e-mail automation. This can enable you to cross-sell.

9. Mailerlite

Mailerlite is one of the most accessible platforms of its type to use. And best of all? Well, maybe it is the most affordable solution. It can be used by companies, shops, professionals, and complete amateurs. In addition to transactional e-mails, you can send triggered campaigns based on customer actions or choose the option of multiple triggers to reach the next level of targeting.

10. Selzy

Selzy is an all-in-one email marketing platform that targets small and medium-sized businesses. It’s very beginner-friendly – anyone can set up and launch their first ever email campaign in under 15 minutes. Selzy offers a user-friendly drag-and-drop email builder that requires no coding or design skills for picture perfect emails, 12+ automation templates for any occasion, and extensive but digestible reports on each campaign.

Selzy has a fully functional forever free plan and affordable pricing plans with more unique features like deliverability suggestions.

Conclusion

Although automated e-mails have many advantages, you should use them sparingly. Certain situations require the attention of your customer service agents. For example, brands should not automate responses to customer inquiries. The client usually needs an immediate response and expects human intervention. 

Automated e-mail cannot solve every query because every case is different. But in some situations, having some of the tools we have mentioned is a lifesaver and very often a crucial part of the daily business. In that regard, choose the ones from the list according to your needs.

If you ask us, we have a favorite, Spylead. Try this tool and see for yourself why.

The post 9 Best E-mail Automation Software to Try in 2023 appeared first on WP Pluginsify.

We all heard about Youtubers, but we know little about what they do and what their business involves. What is important is that it takes a lot of time and effort to succeed in this business. It would help if you fought for what you want – because a serious YouTube job often means three years without earnings. Of course, everything pays off over time if you are persistent enough in the position you love.

We can not deny that YouTube can become a serious business if you do your best. It is popular now and probably will be in the future. Assuredly, you have had the opportunity to hear some ghostly figures that popular YouTubers earn. However, there are many things behind the screen they present – work, creativity, sacrifice, etc. But, experts say that even if you have awesome content alone is not enough to make money.

How much a content creator will earn depends on the quality of the content, the length and type of video, the video viewing time, and the demographic category of the viewer. For YouTube to accept you into its program, you need at least 1,000 subscribers per channel and at least 4,000 hours of viewing last year.

Ad revenue

As you probably know – the one way YouTube makes money is by advertising revenue. We can say that this is both the primary and easiest way to make money on YouTube. The ad appears before their video if and only if the viewer watches the entire ad or clicks on it. Google is still a mystery about how much money YouTubers make per ad display; some ads are worth more than others. However, estimates range from about $ 3 to $ 10 per 1,000 views.

Donations

Some YouTubers use Patreon, which allows viewers to pay their favorite vloggers out of their pocket in exchange for exclusive offers, such as early access to videos and other prizes.

Sponsorships

Companies and individuals can choose to sponsor someone who has public attention. Then they pay them to list their name as sponsors of a particular video. This is another strategy for making money for those YouTubers who have already cultivated the audience.

What numbers are we talking about?

Forbes publishes the highest earnings among YouTubers every year. The first place has been taken by Ryan Kaji, barely nine years old, who tests and comments on toys and has almost 42 million subscribers. So, it is possible to make huge money if you become a superstar. But that does not mean YouTubers with fewer subscribers can not make money. Of course, they can do that for a decent life. But, one question remains: how long it will take to achieve that.

The highest-paid YouTubers 2022 – top 3

Jimmy Donaldson – MrBeast – $54 million

MrBeast is back in the first place. Due to the increase in viewership, his salary is twice as high as in previous years. Along with YouTube, he also developed a business related to the app for ordering the MrBeast food brand. It operates over 1,600 restaurants. He shares a profit with these restaurants, which is some serious money. He is also involved in marketing.

Jake Paul – $45 milion

Jake Paul was in 2nd place with a realized income of no less than 45 million dollars. Last year, he led three well-publicized matches with a couple of MMA fighters: one game with Ben Asken and two with Tyrone Woodley. He earned additional millions from that. The last time on the list of the highest-paid YouTubers was in 2018.

Markiplier – $38 million

Markiplier is considered a perfect seller of merch. We do not know who could stand in his way. He has a feel for the job, so he has recorded big clothes sales from his Unus Annus series. So his earnings doubled.

Final Words

People at the very mention of influencers, YouTubers, and jobs on social networks immediately conclude that there is an ideal job with little effort and quick earnings. The most common misconception is that all you need to do to drive an expensive car in a few hours and live in a castle with lifelong resolved existential issues – is record a video and edit and publish it.

YouTube is not an easy and ideal job. You have to love it like any other job. You will not have millions after registering and posting your video. The internet business industry is a bit more complicated than that.

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